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Case Study

Ang Pamantasan

A dedicated digital home for Ang Pamantasan, PLM's official student publication — moving the paper off Facebook-only publishing to a fast, searchable, editor-managed website.

1 min read•4 sections
The story

A dedicated digital home for Ang Pamantasan, PLM's official student publication — moving the paper off Facebook-only publishing to a fast, searchable, editor-managed website.

Problem

Problem

  • No dedicated platform — articles and archives lived only on Facebook

  • Poor discoverability, since social feeds aren't built for long-form journalism or archival access

  • An outdated presence that didn't reflect the publication's brand

Solution

Solution

We Built the site on Next.js with Contentful as a headless CMS, so editors could publish and restructure content without touching code. Articles, categories, and featured stories render dynamically through Contentful's API, styled with Tailwind for consistency across devices.

The hardest part was designing a content model flexible enough for different article types and editorial sections without needing a schema rewrite every time editors wanted something new — that meant staying closely aligned with how editors actually wanted to organize content, not just what was technically convenient.

Technical approach

Technical approach

  • Next.js for server-rendered pages, chosen for fast routing and good SEO on article pages

  • Contentful's API-driven model, so new content ships without a redeploy

  • Tailwind for a single consistent responsive layout across breakpoints

Impact & outcome

Impact & outcome

  • A permanent, searchable archive, independent of social media's short shelf life

  • Centralized content discovery instead of scattered feed posts

  • A more professional, consistent brand presence for the publication

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